Privacy Policy

1. Information We Collect

Personal Information You Provide

When you visit our site or make a purchase, we may collect the following personal information:

• Contact Information: Name, email address, phone number, billing address, shipping address
• Payment Information: Credit card details, billing information (processed securely through our payment processor)
• Account Information: Username, password, order history, preferences
• Communication Data: Information you provide when contacting us via email, contact forms, or social media

Information Collected Automatically

When you browse our website, we automatically collect certain technical information:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent on site, referring website, clickstream data
• Cookies & Tracking Technologies: We use cookies to enhance your experience (see our Cookie Policy)

2. How We Use Your Information

We use your personal information for the following purposes:

• Order Processing: To process and fulfill your orders, arrange delivery, and send order confirmations
• Customer Service: To respond to inquiries, provide support, and resolve issues
• Account Management: To create and manage your customer account
• Marketing Communications: To send promotional emails, newsletters, and updates (with your consent)
• Payment Processing: To securely process transactions and prevent fraud
• Website Improvement: To analyze site usage and improve our products, services, and user experience
• Legal Compliance: To comply with legal obligations under Trinidad and Tobago law and international regulations

3. Legal Basis for Processing (International Customers)

For customers in jurisdictions with data protection laws (such as the EU GDPR), we process your personal information based on:

• Contractual Necessity: Processing necessary to fulfill our contract with you (order processing, delivery)
• Consent: You have given clear consent for specific purposes (marketing emails)
• Legitimate Interests: Processing necessary for our legitimate business interests (fraud prevention, analytics)
• Legal Obligation: Processing required to comply with legal requirements

4. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information with trusted third parties only as necessary:

Service Providers

• Payment Processors: Secure third-party payment gateways to process transactions
• Shipping Partners: Courier services to deliver your orders
• Email Service Providers: Platforms to send transactional and marketing emails
• Website Hosting: Hosting providers to maintain our website infrastructure
• Analytics Providers: Tools like Google Analytics to understand website usage

Legal Requirements

We may disclose your information if required by law, court order, or legal process under Trinidad and Tobago jurisdiction, or to protect our rights, property, or safety.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:

• SSL encryption for data transmission
• Secure payment processing through PCI-DSS compliant providers
• Regular security assessments and updates
• Access controls and authentication protocols
• Staff training on data protection practices

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

• Account Information: Retained while your account is active or as needed to provide services
• Order History: Retained for 7 years for accounting and tax purposes under Trinidad and Tobago law
• Marketing Data: Retained until you withdraw consent or request deletion
• Analytics Data: Typically retained for 26 months

7. Your Privacy Rights

You have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Opt-Out: Unsubscribe from marketing communications at any time
• Data Portability: Request your data in a structured, commonly used format
• Object to Processing: Object to certain types of processing (e.g., marketing)
• Withdraw Consent: Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us at hello@sunshineavenue.com. We will respond to your request within 30 days.

8. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience:

• Essential Cookies: Required for site functionality (shopping cart, checkout)
• Analytics Cookies: Help us understand how visitors use our site
• Marketing Cookies: Used to deliver relevant advertisements
• Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. However, disabling certain cookies may affect site functionality. For more details, see our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites (social media, payment processors, etc.). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

10. International Data Transfers

As we serve customers internationally and use third-party service providers, your personal information may be transferred to and processed in countries outside of Trinidad and Tobago, including the United States and European Union.

We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards, such as standard contractual clauses, to protect your information.

11. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete that information promptly.

12. Marketing Communications

With your consent, we may send you promotional emails about new products, special offers, and updates. You can opt out at any time by:

• Clicking the "unsubscribe" link in any marketing email
• Updating your account preferences
• Contacting us at hello@sunshineavenue.com

Even if you opt out of marketing emails, we may still send you transactional emails related to your orders and account.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated revision date. Your continued use of our website after such changes constitutes acceptance of the updated policy.

For significant changes, we may notify you via email or a prominent notice on our website.

14. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the Republic of Trinidad and Tobago. Any disputes arising from this policy shall be subject to the exclusive jurisdiction of the courts of Trinidad and Tobago.